Sponsorships

TK Sports doesn't simply sponsor athletes. We build relationships with players who share our values. Whether you're competing at club level or on the national stage, we're looking for players with a genuine desire to improve: in their game, in their craft, and in the sport around them.

A TK ambassador represents a commitment to excellence, an honest work ethic, and a genuine love for the game. That means:

  • Integrity. Compete and conduct yourself honestly. On the field, respect opponents, officials, and team-mates. Off it, represent yourself in a way you'd be comfortable with TK seeing.
  • Continuous Improvement. We're looking for players who are always working to get better, not just players who are already good.
  • Continuous Investment. Give something back to your hockey community, whether that's coaching juniors or supporting club programs.
  • Professionalism. Punctuality, follow-through, and clear communication. The standard doesn't change, whether you're a national team player or a rising club athlete.

The Tiers

Pulse (30% off)

Every TK ambassador starts here. The Pulse tier is where your journey begins. You've got the potential, the enthusiasm, and the commitment to the game. Start creating content with your TK gear, tag us, and show us what you've got.

Flare (40% off)


You've found your rhythm. The Flare tier rewards ambassadors who are showing up consistently, on social media and on the pitch, and starting to make TK part of their story.

Performance (50% off)


This is where the standard rises. Performance tier ambassadors are competing at a higher level, producing quality content regularly, and representing TK with real credibility in their community.

Elite (Full Sponsorship)


Reserved for national squad level athletes and above. Elite ambassadors are fully kitted by TK and represent the brand at the highest level of the sport: on the field, in training, and in public.

What we look for

Tag @TKhockeysa and use #tksports and #allyouneedtowin when you post with TK equipment. We want authentic content: a training drill, a match moment, honest feedback on the gear, not a script. Elite ambassadors post a minimum of twice a month, emerging ambassadors once a month. Quality always matters more than quantity.

Ready to apply?

Send us your name, club or team, level of competition, and a link to your social media through our Contact Us page, with "TK Ambassador Application" as the subject. We'll be in touch.